Afroboujie celebration
Sacramento, CA · Est. 2022

Luxury Rooted
in African Culture

Afroboujie (by PICINC) is Sacramento's premier upscale lifestyle brand — born from a love of African heritage, world-class cuisine, and the belief that our people deserve the very best.

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Our Story

Where Boujie Meets
the Motherland

Three years ago, Afroboujie (by PICINC) was born from a simple question: why can't luxury and African culture exist in the same space? We saw a gap — upscale experiences that were culturally rich, intentionally crafted, and proudly Black.

We started with intimate dinner events right here in Sacramento, blending Ghanaian hospitality with fine dining presentation. Word spread fast. What began as a passion project quickly evolved into a full lifestyle brand — events, catering, travel, and our beloved food truck serving authentic African street eats.

Today, Afroboujie (by PICINC) is more than a company. It's a movement — a celebration of who we are and where we come from, served in the most elevated way possible.

Proudly rooted in Sacramento, CA
African cultural celebration

2022

Founded with a vision to elevate African culture in luxury spaces

3+

Years of Excellence

5K+

Guests Served

50+

Events Hosted

10+

Travel Destinations

What We Do

The Four Pillars

Upscale Events

From vineyard gatherings to downtown soirées, we craft unforgettable evenings rooted in elegance, culture, and community.

Catering & Food Truck

Authentic Ghanaian and African street cuisine reimagined for modern palates — bold flavors, beautiful presentation, and soulful hospitality.

Travel & Tours

Curated luxury travel experiences connecting the diaspora to the Motherland and beyond — immersive, intentional, and unforgettable.

Community First

Born in Sacramento, rooted in African culture. Every event, meal, and journey is an act of love for our community.

African cuisine
Food & Culture

Ghana Meets Gourmet

Our food truck and catering menus are a love letter to the streets of Accra, Kumasi, and beyond — jollof rice, suya, kelewele, egusi soup, and more, elevated with a luxury touch that honors the originals.

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Our Journey

3 Years, One Mission

2022

The Beginning

Afroboujie (by PICINC) was founded in Sacramento with a singular vision: to bring upscale African-inspired experiences to the community. Our first pop-up dinner sold out in 48 hours.

2023

Growing the Culture

We launched our catering division and food truck, bringing authentic Ghanaian and West African street cuisine to corporate events, weddings, and festivals across Northern California.

2024

Taking Flight

Our travel & tours arm debuted with curated trips to Ghana, Senegal, and the Caribbean — selling out every package and earning a loyal following of culture-driven travelers.

2025+

The Next Chapter

Expanding our reach with new event venues, international travel packages, and a growing community of Afroboujie members living luxuriously and unapologetically.

The People Behind It

Crafted with Love

The Founders

The Founders

Vision & Culture

We built Afroboujie (by PICINC) because we wanted spaces where Black excellence wasn't the exception — it was the standard.

Our Culinary Team

Our Culinary Team

Ghana & African Cuisine

Every dish tells a story. We cook with the same love our grandmothers put into every pot.

Events & Experience

Events & Experience

Moments & Memories

We don't plan parties. We engineer unforgettable moments.

Common Questions

FAQ

Ready to Live Boujie?

Whether it's an upscale dinner, a cultural getaway, or soulful street food — there's an Afroboujie experience waiting for you.

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